Under Your Skin

The US bans 11 ingredients. We ban 2,100.

And then we proved every formula is free from hormone-disrupting ingredients.

See how it works

200,000 women have made the switch to Under Your Skin.

THE RESULTS

Numbers, not adjectives.

89%
clinically shown to reduce hair loss in 150 days.
Clinical study · Density Shampoo · 150 days
Kvinna som står med ryggen mot kameran med balsam i håret
98%
noticed new baby hairs within 60 days.
Consumer study · 50 subjects · Density Kit · 90 days
The difference, in numbers

Independently tested. Visibly proven.

98%
Noticed new baby hairs in 60 days
200k+
Women have made the switch
2,100
Ingredients we refuse to formulate with
Shop the range

Three places to start.

Hair Growth Kit

Hair Growth Kit

Clinically shown to reduce hair loss by 89%.

960 kr Shop →
Hair Growth Activating Serum

Density Drops

Leave-in scalp serum for new baby hairs.

480 kr Shop →
Detox Kit

Clean Kit

Weekly reset for scalp buildup and color fatigue.

630 kr Shop →
The ingredient gap

The US bans 11. Europe bans 1,700. We ban 2,100.

United States
11
cosmetic ingredients
European Union
1,700
cosmetic ingredients
Under Your Skin
2,100
and counting
Verified free from endocrine disruptors & carcinogens.
A letter from Lovisa

I lost my period for over a year.

My doctor blamed hormones. My mom blamed my haircare.

She wasn't wrong.

So my mother Christina and I built a brand that does something about it. Every formula independently tested by toxicologists, verified free from hormone-disrupting ingredients.

Don't let life, toxins, or your beauty routine get Under Your Skin.

Lovisa Hahn
Founder · Under Your Skin

The foundation of great hair.

Hair Growth-produkter placerade på en träbit över badkarskanten i badrumsmiljö.
01 DENSITY KIT

DENSITY KIT

Our full density ritual, in one box.

  • Turmeric stem cells for density at the root
  • Rice protein for visible volume and body
  • No SLS, SLES, parabens or PFAS
02 DRY SHAMPOO

DRY SHAMPOO

Three clean ingredients. Featherlight powder mist.

  • Fragrance-free. No white cast.
  • Blends clear on every hair colour.
  • Never chalky, never heavy.
03 HAIR OIL

Hair Oil 30 ml

Moisturizes and repairs dry and frizzy hair.

  • Repairing & moisturizing
  • Protects against heat
  • Reduces frizz
Made in SwedenToxicologist & dermatologist testedHormone-conscious by design
No SLS / SLES · Paraben free · Cruelty free · No PFAS
  • customer before and after image.

    Customer review

    Absolutely wonderful product.. in just a few weeks, the hair has become thicker and there has been a little more hair where it was previously thin... wonderful

  • customer before and after image.

    Customer review

    "My hair has become thicker and fuller. Especially, I don't need to have my hair up all the time like I did before because I was losing so much. It was embarrassing when my clothes were full of hair strands. Now hardly anything ends up in the hairbrush."

  • customer before and after image.

    Customer review

    "My "bays" got deeper and deeper. I'm on my 3rd bottle and have gotten a lot of new hair and the folds aren't nearly as deep anymore. So relieved!"

  • Question: Is this actually different from other clean brands?

    Answer: Most clean brands have a banned list. Ours has over 2,100 ingredients on it, more than any regulatory standard requires anywhere in the world. And then we go further than any list can. Every finished formula is independently tested by toxicologists at Sweden's national research institute for endocrine disruption, carcinogens, bioaccumulation, and biodegradability. That second step is what no other haircare brand has done.

  • Question: Will it actually work on my hair?

    Answer: We have a 150-day external clinical study showing 89% reduction in hair loss and a consumer study of 50 subjects showing 98% noticed new baby hairs in 60 days. Hair loss has many causes and results vary. But these numbers are real, the ingredients are clinically proven, and 200,000 women have made the switch.

  • Question: Is it worth the price?

    The Density Kit replaces three products you are probably already buying separately. And it is the only haircare you will own that has been independently verified hormone-conscious. For most of our customers that is not a luxury. It is the baseline.

Don't let life, toxins, or your haircare routine get Under Your Skin.